Huge Success for SCOOP & SPOON
Michael Ksela Wins Global Martech Hero Award by Expert Jury
With CEO Michael Ksela as leading visionary, SCOOP & SPOON regularly succeeds in attracting international attention. Now he has been elected the “Martech Hero” par excellence for his martech strategy by the renowned Drum Awards 2020. This award honours people who have demonstrated exceptional excellence, innovation and pioneering spirit in driving marketing technologies forward. Michael Ksela on winning the award: “This recognition confirms that we are on the right track with our marketing and technology strategy that we started many years ago. Today, we are operating at a very high level and are consistently and continuously expanding our expertise across Europe.”
Furthermore, SCOOP & SPOON’s innovative approach, based on Michael Ksela’s marketing strategy, has been recognised with several wins at the 10th edition of the prestigious Lovie Awards and People’s Lovie Awards. In times of COVID-19, it is new technologies and digitalisation measures that hold us together. In 2020, all eyes were on SCOOP & SPOON as the company gained international attention for their digital event platforms (SCOOP 360° Events). As a result, both the distinguished expert jury of the Lovies and people from all over Europe voted two projects to the top of the European digital scene. SCOOP & SPOON is among the best of the best in the categories “Best Brand Strategy & Planning” and “Advertising: Automotive” at both The Lovie Awards and The People’s Lovie Awards.
About The Drum
As one of the largest marketing platforms in the world, The Drum is at the forefront of digital creativity and excellence. Its global awards programme honours the best minds from across the marketing and communications industry worldwide.
About the Lovie Awards
The Lovie Awards are presented once a year. In addition to a professional jury of experts, the People’s Lovie Awards are a public online voting system where people from all over Europe decide who’s on top of the list of the best digital companies in the European Internet community. This makes the Lovies the most prestigious pan-European awards.